President, CEO of West Virginia Media
|Bray Cary is president and chief executive officer of West Virginia Media, a multi-media company that serves 90 percent of West Virginia.
Mr. Cary lived his early years in West Virginia. A 1966 graduate of Hinton High School, he earned two degrees from West Virginia University – a bachelor's degree in journalism in 1970 and a master's degree in public administration in 1971.
Working in WVU's Office of Intercollegiate Athletics as a student, Mr. Cary developed an interest in college sports and the media. After leaving WVU, Mr. Cary worked for the Sun Belt Conference, an experience in collegiate athletics management that led him to found Creative Sports in Charlotte, North Carolina. Creative Sports specialized in syndicating televised college football and basketball games. The company became the largest business of its kind in the nation.
Mr. Cary sold his company in 1994 to ESPN, and it operates today as ESPN Regional.
In 1998, Mr. Cary joined NASCAR as vice president of broadcasting and technology and helped consolidate all television rights to NASCAR races.
Returning to West Virginia in 2001, Mr. Cary assembled a group of predominately West Virginia investors that has acquired eight network television stations and a statewide business and leadership publication. West Virginia Media today owns and manages NBC affiliate WBOY-TV and an ABC affiliate EBOY-TV Clarksburg; CBS affiliate WOWK-TV in Charleston/Huntington; CBS affiliate WTRF-TV, Fox affiliate Fox ETRF-TV, and an ABC affiliate GTRF-TV; and CBS affiliate WVNS-TV and Fox affiliate Fox West Virginia in Beckley-Bluefield. The State Journal, the only statewide weekly business and leadership newspaper, and West Virginia Illustrated, a website focusing on WVU sports, are also a part of the West Virginia Media news network.
While involved in the day-to-day management of the media company, Mr. Cary also serves as host for "Decision Makers," a statewide public affairs television program that appears on Sundays on all eight West Virginia Media television stations.
Mr. Cary has given numerous lectures at West Virginia University and also served as commencement speaker in December 2000 at WVU and as convocation speaker in 2004 at Alderson-Broaddus College in Philippi, West Virginia.