Organizers of the Cancer Research Classic (CRC) briefed local reporters on how the event succeeds on multiple levels. Doctor Gregory Merrick, along with Wheeling Mayor Andy McKenzie and Wheeling Jesuit Cardinal Head Basketball Coach Danny Sancomb discussed how the CRC now ranks as the number three boys' basketball showcase in the U.S.
The event also serves as a means to raise awareness of men's health issues, such as prostate health, cardio-vascular disease and smoking cessation. Wheeling's mayor made a point concerning how the sports event bolsters economic development.
"The City of Wheeling for economic development could never have this type of exposure," said McKenzie. "Frankly, this may be the most exposure that we generate in any one weekend, as much as we generate in a whole year."
The city kicked in a $2,500 check in support of the tournament. Additionally, McKenzie stressed how initial exposure to Wheeling from the Cancer Research Classic resulted in tourism later in the year to the golf courses at Oglebay Park. The classic is set for the weekend of January 4.