Amazon Tweaks App Icon After Users Say It Looked Like A Hitler Mustache

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FILE – The Amazon logo appears in Douai, northern France on April 16, 2020. With many independent bookstore owners facing the most dire financial crisis in their lifetimes, the American Booksellers Association has teamed with an award-winning advertising agency known for “culture hacking” to dramatize the threats of the pandemic and the growing dominance of Amazon.com. On Tuesday, the trade group launched the “Boxed Out” campaign, for which a handful of bookstores around the country will have windows boarded up and boxes piled up out front that resemble Amazon delivery containers. (AP Photo/Michel Spingler, File)

(WTRF)- Amazon recently updated their smartphone app icon after users pointed out that they thought the old icon resembled a Hitler mustache.

“It’s not just a ripped scotch tape, it’s a ripped scotch tape that has a similar shape and is right on top of a smiling mouth. Looks like a happy little cardboard Adolf to me,” one person said on Twitter.

“We designed the new icon to spark anticipation, excitement, and joy when customers start their shopping journey on their phone, just as they do when they see our boxes on their door step,” a company spokesperson told The Post in an email.

The update app icon still features neutral blue tape partially peeled back, without the jagged edge.

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